Shopping cart software is ecommerce software, which enables merchants to run a business online. The shopping cart software is made up of an ordering system, by which users can choose products from a list, place the product in their virtual 'basket' and then pay through credit card or other media. Finding the right shopping cart software best suited for your business might be difficult. Learn tips on how to choose the right shopping cart system for you.
The first most important step in
online selling is choosing the right shopping cart system and content
management tool. You need to find an ecommerce system that will
accommodate the smooth running of your online business and at the same
time give your customers an effortless shopping environment. It's
therefore important to identify the features you think you will need
from your shopping cart software.
To identify the features you
will need, it is essential that you know your product well and your
future intentions. What you intend to sell online will greatly determine
what features you need from your shopping cart system.
you evaluate some of the features you may need to run your online
business, it will help to think about how important the following
shopping cart features are to you. The level of demand for each of these
features will depend a great deal on how experienced you are with
shopping cart management.
Do you need an
easy to follow web-based installation process to lead you each step of
the way? Or do you have PHP knowledge often needed to install and
customize an open source code.
you want to get your online shop up and running quickly you may
consider buying a shopping cart that provides you with predefined
templates or base designs that you can customize to suit your design
Alternatively, if you're familiar with HTML or
highly experience in PHP development, you may want to ensure your
shopping cart gives you the flexibility to customize your website using
HTML and have the tools to create a high functionality ecommerce
Availability of Technical Support
If you do
not feel confident about installing, running and managing your shopping
cart, the availability of technical support will be important to you and
will play a big part in helping you decide which shopping cart software
is right for you.
Search Engine Friendly
engines drive a great amount of traffic to a website therefore it is
important your product pages can be easily accessed by the search
For ecommerce websites that offer a large number of
products, dynamically generated websites offer some real benefits.
However some search engines have been unable to spider dynamic websites
in the past and they often do not appear high up in the search engines.
Some shopping cart solutions have overcome this problem by producing
static pages, so this may be an important factor to you. Similarly, some
shopping cart solutions support the ability to add META data to each
page, an important factor in on-page search engine optimization.
Conversion Friendly Checkout Process
purpose of most online shops is to generate sales, therefore the less
number of clicks a user has to perform to actually purchase the product,
the better. If the shopping cart takes a user through too many stages
before they get what they (and you) want, it is likely they will not
It is particularly important
that your shopping cart software has room for growth. If your product
line is small you may want to expand it in future if a particular line
of products do well. Some shopping carts can offer unlimited products or
have an upgrade feature should you need more from your shopping cart
The key to choosing the right shopping cart software
is practical testing. You should download a free version of the shopping
cart and experiment with their features to see if they are right for
Vicar Shop provides a single system capable of performing
all the functions required to run your business online. Whether you have
a degree in computer programming or you are setting up your first
online shop, Vicar Shop offers scalable Vicar Shop ecommerce solutions
to suit everyone. To evaluate the Vicar shop, the free evaluation
edition is a fully functional version of the Vicar shopping cart that
can be downloaded from the website at: